Niche
How to write a 3D printer companion app creator brief
A 3D printer companion app creator brief is not a media-plan age band. It is a session: a person, a problem, a pattern of watch-time. I write it before I open a fresh account.
The sentence I actually scroll as: US English, 22-40, already bounced off a printer app that was a second slicer and a Discord of fail photos, watches ‘I left a spaghetti for six hours’ and garage-printer videos from a phone at work.
Problem in their mouth: I could have stopped it at lunch and the app wanted me to slice a new file instead of showing the camera.
Already tried: the printer’s own app that is a slicer, a Discord of fail photos, and a webcam they forgot to check.
Watch: spaghetti-for-six-hours, remote-watch, ‘the app is another slicer’, Discord-fail-photos.
Reject: the 400k print-influencer whose grid is a $3k machine unboxing.
Adjacent: spaghetti, remote watch from work, not $3k machine flex.
Steal the shape at jumptrend.co/brief. Free. No account.
What to put on the page you send a creator
That later page is not the avatar brief. The avatar brief is for the phone. The creator page is: one mechanic, one CTA, one forbid list.
Mechanic: a remote-watch that is not a second slicer, or a fail-photo log that is not Discord. A live listing whose first screenshot is a camera view, not a slicer.
CTA: Open the camera at lunch, show a fail they can stop, drop the code.
Forbid: Do not ask for a machine unboxing. Ask them to catch a fail at lunch. No medical claims. No fake “not sponsored” energy when you paid them.
A watch they can open at lunch against a real printer. If they never open the product, the video will be a read-through of your website.
What to ignore
Follower counts, “micro vs macro,” competitor creator lists, and anything that starts with #3dprinting. Those belong in the outreach spreadsheet, after you have names from a feed.
Also ignore “make it go viral.” An avatar brief cannot promise that. It can only promise match.
Example video to have in your head while you write: someone coming home to a spaghetti they could have stopped at lunch.
Spaghetti rants already have the audience; a remote-watch they will actually open at lunch is the product.
Scout is $1,500/month for the list that comes out of this brief. You approve every creator and every rate. No demo. No download guarantee.
Related: - How I find influencers - How we find creators by scrolling a real TikTok avatar - Campaigns - Brief - Money page for 3D printer companion apps