Niche
Customer feedback widgets vs a hashtag list
A hashtag list for customer feedback widgets is a vocabulary tool. It is not a roster. I still scroll as the person who would pay for this tool on a fresh account.
People tag #buildinpublic when they want brands to find them. That is a real behavior. It is also why the list looks public. Another shop emailed a version of it last Tuesday.
The person: US English indie SaaS, 26-38, already bounced off Typeform they are embarrassed to send and a Canny they never triaged, watches ‘nobody fills in my Typeform’ and ‘Canny is a graveyard of votes’ videos after a churn email. They watch Typeform-too-long, Canny-graveyard, ‘the only feedback is Twitter dunks’, churn-email panic. Example: someone opening Canny to 80 votes and closing it because nothing is ranked. The same Canny-graveyard face two changelog weeks.
How I actually use a tag, then ignore it
Hashtag search is cheap and fast. You will learn the words. You will also meet the product-led-growth thread-lord selling a $799 research course, because that is who buys the tag.
Then I switch to the feed. Fresh account. Real phones. Linger, save, like, comment as if I were them. Once the algorithm is trained I take whoever keeps showing up. Ideally over 50k average views. Below that, $700 a post for 1k views is a money sink.
Like a Reforge-brained video and you will leave the churn-email indie. Scout is $1,500/month because some founders will still want the list without becoming a hashtag intern.
When a hashtag is enough
If you are learning that churn emails, graveyard boards, not enterprise survey suites is next to Typeform-too-long, Canny-graveyard, ‘the only feedback is Twitter dunks’, churn-email panic, a tag is enough. If you are about to spend talent money, it is not.
The tag is PLG coaches; they want a course affiliate, not a widget.
I wrote the method at How we find creators by scrolling a real TikTok avatar. Money page: jumptrend.co/for/feedback-widgets.
Related: - How I find influencers - How we find creators by scrolling a real TikTok avatar - Campaigns - Brief - Money page for customer feedback widgets