How to find gold vermeil jewelry TikTok creators

I scroll Instagram, TikTok, and YouTube under a fresh account if I’m looking for gold vermeil jewelry creators. I try to put myself in the shoes of the person who would buy this SKU: US English, 22-34, already bounced off a plated piece that went green and a mall gold they cannot afford, watches ‘this plating went green’ and shower-test videos at the bathroom sink. Then I linger, save, like, and comment as if I were them. Once the algorithm is trained I take whoever keeps showing up.

I do not open #goldjewelry and call the spreadsheet research.

They watch green-plating, shower-tests, ‘mall gold is a joke for this price’, stacking-fails. They already tried plated that went green, mall gold they cannot afford, and a TikTok Shop mystery hoop. Adjacent is green-plating, shower test, not diamond-flex. Skip the 2M jewelry try-on who is paid by five shops this week.

Ideally over 50k average. Below that they quote $700 a post for 1k views. That’s a money sink.

What keeps showing up in this feed

The same green-wrist face two sink videos. The example I want in my head: someone showing a green wrist after a plated bracelet.

Green-plating rants already have the audience; a live vermeil piece with a real SKU is the demo.

Doing this by hand is kind of soul-crushing. Like a diamond-flex and you will leave the green-wrist people. That is why I automated the scrolling. Scout is $1,500/month for the list.

The long method essay is How we find creators by scrolling a real TikTok avatar. I wrote the first-person version at How I find influencers.

Reject list, written down

Write the reject before you scroll: the 2M jewelry try-on who is paid by five shops this week. Also skip anyone whose last dozen posts are collab ads and who has never talked about green-plating, shower-tests, ‘mall gold is a joke for this price’, stacking-fails.

If they only exist under #goldjewelry, they wanted brands to find them. That is not who is being served to the person who would buy this SKU tonight.

50k floor

I want roughly 50k average views because the economics will not work otherwise. Try-on accounts quote jewelry-haul rates. $700 a post for 1k views is a money sink.

If you do this right, ie at scale, you will have many other creators to choose from. One no is not the campaign.

Where JumpTrend sits

Scout $1,500 / Outreach $2,500 / Dealmaker $5,000 per month. Creator fees extra. No demo. No download guarantee. You approve every creator and every rate.

Money page: jumptrend.co/for/gold-vermeil-jewelry.

Related: - How I find influencers - How we find creators by scrolling a real TikTok avatar - Campaigns - Brief - Money page for gold vermeil jewelry