Niche
Idle tycoon games vs a creator marketplace
A creator marketplace is a real product. It is a catalog of people who signed up to get deals. I still want the people the algorithm is already pushing to the person who would actually play the first session this week.
In idle tycoon games: the catalog is launch recappers who want a CPI story you do not have.
The person: US English, 16-28, already bounced off an idle that paywalled the loop and a tycoon that was ads every 20 seconds, watches ‘this idle is just ads’ and late-night-one-more-tap videos in bed. Example: someone tapping a factory and getting a 30-second ad before the next building. Skip the 1M mobile-gaming recapper whose last 20 videos are paid launches.
How I actually work without the catalog
Marketplaces are good when you need a body in a niche and you can live with applicants. They are fast. They are public. Your client or your competitor can buy a version of the same list.
I scroll Instagram, TikTok, and YouTube as that person on real phones. Scout is $1,500/month for that list. Outreach is $2,500 if contacting should not be your job. Dealmaker is $5,000 if the yes should not live in DMs. Creator fees extra. No demo. No download guarantee.
Ad-rage already has the audience; a live first-session loop they can play in bed is the demo. No fake CPI.
When to use which
Use a marketplace if you need a 200-person CRM for a store catalog. Use a feed session if you shipped a live App Store tycoon with a first-session loop, or a factory idle that is not a 400MB download surprise and you need names this week from the people already in the room.
Launch recappers quote UA-agency rates. I want roughly 50k average views. Below that, $700 a post for 1k views is a money sink. A Minimum View Guarantee on a call is how I keep the deal honest. Example: $2000 / 4 posts / 1M views. Over email you just get the first number.
If you do this right, ie at scale, you will have many other creators to choose from.
Money page: jumptrend.co/for/idle-tycoon-games. Campaigns: jumptrend.co/campaigns.
Related: - How I find influencers - How we find creators by scrolling a real TikTok avatar - Campaigns - Brief - Money page for idle tycoon games