Language learning apps vs a hashtag list

A hashtag list for language learning apps is a vocabulary tool. It is not a roster. I still scroll as the person who would download this on a fresh account.

People tag #languagelearning when they want brands to find them. That is a real behavior. It is also why the list looks public. Another shop emailed a version of it last Tuesday.

The person: US English, 20-32, already bounced off Duolingo streaks and a dusty Anki deck, watches ‘I studied Spanish for four years and cannot order food’ and immersion-shame videos on the commute. They watch Duolingo hate, immersion vlogs, ‘I froze at the counter’, comprehensible input arguments. Example: someone screenshotting a 1200-day Duolingo streak and then failing a simple greeting. The same ‘four years and cannot order food’ face on two commutes.

How I actually use a tag, then ignore it

Hashtag search is cheap and fast. You will learn the words. You will also meet the polyglot with a wall of flags who is selling a $199 method, because that is who buys the tag.

Then I switch to the feed. Fresh account. Real phones. Linger, save, like, comment as if I were them. Once the algorithm is trained I take whoever keeps showing up. Ideally over 50k average views. Below that, $700 a post for 1k views is a money sink.

One like on a polyglot flags video and the phone will serve courses for a month. Scout is $1,500/month because some founders will still want the list without becoming a hashtag intern.

When a hashtag is enough

If you are learning that travel shame, subtitle arguments, not kids’ alphabet songs is next to Duolingo hate, immersion vlogs, ‘I froze at the counter’, comprehensible input arguments, a tag is enough. If you are about to spend talent money, it is not.

The tag is full of tutors selling 1:1 Zoom, not indie apps.

I wrote the method at How we find creators by scrolling a real TikTok avatar. Money page: jumptrend.co/for/language-apps.

Related: - How I find influencers - How we find creators by scrolling a real TikTok avatar - Campaigns - Brief - Money page for language learning apps