Niche

How to find meditation apps TikTok creators

Creator-powered user acquisition

I scroll Instagram, TikTok, and YouTube under a fresh account if I’m looking for meditation apps creators. I try to put myself in the shoes of the person who would download this: US English, 27-40, already bounced off Headspace subscriptions and a singing-bowl they used twice, watches ‘meditation apps made me worse’ and panic-at-2am videos with the phone brightness down. Then I linger, save, like, and comment as if I were them. Once the algorithm is trained I take whoever keeps showing up.

I do not open #meditationapp and call the spreadsheet research.

They watch Headspace cancellation rants, panic-at-2am, ‘guided voice I cannot stand’, silent-timer demos. They already tried Headspace, Calm’s sleep stories they skipped, and a singing bowl in a closet. Adjacent is insomnia adjacent, not manifestation or crystal shops. Skip the 500k breathwork coach selling a retreat in the caption of every sit.

Ideally over 50k average. Below that they quote $700 a post for 1k views. That’s a money sink.

What keeps showing up in this feed

The same mute-the-guide face after midnight, twice in a week. The example I want in my head: someone muting a guided voice 40 seconds in and just staring at a clock.

The people who hate the guided voice already have the audience; a silent timer is the punchline they can film.

Doing this by hand is kind of soul-crushing. Like one manifestation video and you will never see a silent sit again. That is why I automated the scrolling. Scout is $1,500/month for the list.

The long method essay is How we find creators by scrolling a real TikTok avatar. I wrote the first-person version at How I find influencers.

Reject list, written down

Write the reject before you scroll: the 500k breathwork coach selling a retreat in the caption of every sit. Also skip anyone whose last dozen posts are collab ads and who has never talked about Headspace cancellation rants, panic-at-2am, ‘guided voice I cannot stand’, silent-timer demos.

If they only exist under #meditationapp, they wanted brands to find them. That is not who is being served to the person who would download this tonight.

50k floor

I want roughly 50k average views because the economics will not work otherwise. Retreat sellers quote wellness-brand rates for a talking-head sit. $700 a post for 1k views is a money sink.

If you do this right, ie at scale, you will have many other creators to choose from. One no is not the campaign.

Where JumpTrend sits

Scout $1,500 / Outreach $2,500 / Dealmaker $5,000 per month. Creator fees extra. No demo. No download guarantee. You approve every creator and every rate.

Money page: jumptrend.co/for/meditation-apps.

Related: - How I find influencers - How we find creators by scrolling a real TikTok avatar - Campaigns - Brief - Money page for meditation apps