How to find phone cases Instagram creators

I still start with the same avatar. Instagram is a different room than TikTok. Reels, the grid, and the bio email are different. The person is not.

The person: US English, 18-32, already bounced off a case that yellowed and a cheap one that cracked on a drop, watches ‘this case yellowed in a month’ and drop-test videos on a sidewalk. They watch yellowed-case, cracked-on-drop, MagSafe-misalign, ‘it said for my phone and the buttons miss’. They already tried a case that yellowed, a cheap one that cracked, and an official case they would not pay for. Skip the 1M case-haul who films 20 colors and never drops one.

Instagram is color stills; TikTok on the sidewalk is the yellow. Email the sidewalk.

What I actually do on Instagram

Fresh account. Real phones. I try to put myself in the shoes of the person who would buy this SKU. Linger, save, like, comment as if I were them. Once the algorithm is trained I take whoever keeps showing up in Reels and in the feed.

Ideally over 50k average. Below that they quote $700 a post for 1k views. That’s a money sink.

Example I want to see: someone holding a yellowed clear case next to a new phone. Signal: the same yellowed-clear face two sidewalk videos.

I prefer email. The contact is usually in a small everyday-phone bio. Just send a short note. Name a real Reel. Ask for the phone number. Don’t start the deal over email. If they won’t, move on.

Reels vs FYP

TikTok’s For You is a night session for yellowed-case, cracked-on-drop, MagSafe-misalign, ‘it said for my phone and the buttons miss’. Instagram still has a grid, a bio, and a Shop sticker. Instagram is color stills; TikTok on the sidewalk is the yellow. Email the sidewalk.

Do not copy the TikTok outreach into a DM that looks like a bot. The call is still the job. Minimum View Guarantee. Example: $2000 / 4 posts / 1M views. Talent extra.

Like a fashion-case haul and you will leave the yellowed-clear people. Doing it by hand is kind of soul-crushing. Scout is $1,500/month.

The TikTok-side essay is How we find creators by scrolling a real TikTok avatar. First person: How I find influencers. Money: jumptrend.co/for/phone-cases.

Related: - How I find influencers - How we find creators by scrolling a real TikTok avatar - Campaigns - Brief - Money page for phone cases