How to find slow fashion labels TikTok creators

I scroll Instagram, TikTok, and YouTube under a fresh account if I’m looking for slow fashion labels creators. I try to put myself in the shoes of your client’s customer: the client’s customer is US English, 25-36, already bounced off Shein hauls they feel sick about and a ‘sustainable’ drop that looked like every other drop, watches ‘I am done with hauls’ and mending videos on Sunday. Then I linger, save, like, and comment as if I were them. Once the algorithm is trained I take whoever keeps showing up.

I do not open #slowfashion and call the spreadsheet research.

They watch haul-shame, mending, ‘this sustainable drop is still a drop’, closet-repeats. They already tried Shein they feel sick about, a sustainable drop that looked like the rest, and a thrift that did not fit. Adjacent is mending, closet repeats, not haul culture. Skip the 800k haul creator who will wear the jacket once for a try-on.

Ideally over 50k average. Below that they quote $700 a post for 1k views. That’s a money sink.

What keeps showing up in this feed

The same haul-shame face two Sundays. The example I want in my head: someone filming a pile of unworn haul clothes and then a jacket they actually wear.

Haul-shame already has the client’s audience; a small-batch cut needs the person who films repeats, not try-ons.

Doing this by hand is kind of soul-crushing. Like a haul and the phone will never show a mender. That is why I automated the scrolling. Scout is $1,500/month for the list.

The long method essay is How we find creators by scrolling a real TikTok avatar. I wrote the first-person version at How I find influencers.

Reject list, written down

Write the reject before you scroll: the 800k haul creator who will wear the jacket once for a try-on. Also skip anyone whose last dozen posts are collab ads and who has never talked about haul-shame, mending, ‘this sustainable drop is still a drop’, closet-repeats.

If they only exist under #slowfashion, they wanted brands to find them. That is not who is being served to your client’s customer tonight.

50k floor

I want roughly 50k average views because the economics will not work otherwise. Haul creators quote Shein-era rates on a margin that cannot pay them. $700 a post for 1k views is a money sink.

If you do this right, ie at scale, you will have many other creators to choose from. One no is not the campaign.

Where JumpTrend sits

Scout $1,500 / Outreach $2,500 / Dealmaker $5,000 per month. Creator fees extra. No demo. No download guarantee. You approve every creator and every rate.

Money page: jumptrend.co/for/slow-fashion.

Related: - How I find influencers - How we find creators by scrolling a real TikTok avatar - Campaigns - Brief - Money page for slow fashion labels