How to find tower defense games TikTok creators

I scroll Instagram, TikTok, and YouTube under a fresh account if I’m looking for tower defense games creators. I try to put myself in the shoes of the person who would actually play the first session: US English, 18-34, already bounced off a TD that energy-gated waves and a defense game that was ads between maps, watches ‘I cannot start the next wave’ and late-night-map videos on a couch. Then I linger, save, like, and comment as if I were them. Once the algorithm is trained I take whoever keeps showing up.

I do not open #towerdefense and call the spreadsheet research.

They watch energy-gated-waves, ads-between-maps, late-night-maps, ‘I just wanted Bloons on a phone without the wait’. They already tried a TD that energy-gated waves, a defense game that was ads between maps, and Bloons they already know, on a day they wanted something new. Adjacent is couch maps, energy-gated waves, not PC-mod lectures. Skip the 350k TD YouTuber who only posts PC mods.

Ideally over 50k average. Below that they quote $700 a post for 1k views. That’s a money sink.

What keeps showing up in this feed

The same energy-wall face two couch nights. The example I want in my head: someone beating a map and hitting an energy wall before the next.

Energy-wall rants already have the audience; a first map they can play at night is the demo.

Doing this by hand is kind of soul-crushing. Like a PC-mod video and you will leave the couch-phone people. That is why I automated the scrolling. Scout is $1,500/month for the list.

The long method essay is How we find creators by scrolling a real TikTok avatar. I wrote the first-person version at How I find influencers.

Reject list, written down

Write the reject before you scroll: the 350k TD YouTuber who only posts PC mods. Also skip anyone whose last dozen posts are collab ads and who has never talked about energy-gated-waves, ads-between-maps, late-night-maps, ‘I just wanted Bloons on a phone without the wait’.

If they only exist under #towerdefense, they wanted brands to find them. That is not who is being served to the person who would actually play the first session tonight.

50k floor

I want roughly 50k average views because the economics will not work otherwise. PC YouTubers quote launch rates. $700 a post for 1k views is a money sink.

If you do this right, ie at scale, you will have many other creators to choose from. One no is not the campaign.

Where JumpTrend sits

Scout $1,500 / Outreach $2,500 / Dealmaker $5,000 per month. Creator fees extra. No demo. No download guarantee. You approve every creator and every rate.

Money page: jumptrend.co/for/tower-defense-games.

Related: - How I find influencers - How we find creators by scrolling a real TikTok avatar - Campaigns - Brief - Money page for tower defense games