Niche

Slow fashion labels influencer campaigns

Creator-powered user acquisition

I launch slow fashion labels influencer campaigns by writing who it is for, then scrolling as that person on a fresh account, then emailing, then calling. Then a Minimum View Guarantee and a contract while the yes is still warm.

The person I scroll as: the client’s customer is US English, 25-36, already bounced off Shein hauls they feel sick about and a ‘sustainable’ drop that looked like every other drop, watches ‘I am done with hauls’ and mending videos on Sunday.

They watch haul-shame, mending, ‘this sustainable drop is still a drop’, closet-repeats. They already tried Shein they feel sick about, a sustainable drop that looked like the rest, and a thrift that did not fit. Skip the 800k haul creator who will wear the jacket once for a try-on. Haul-shame already has the client’s audience; a small-batch cut needs the person who films repeats, not try-ons.

The money page for this niche is jumptrend.co/for/slow-fashion. Scout $1,500 / Outreach $2,500 / Dealmaker $5,000. Creator fees extra. No demo. No download guarantee.

Pages in this cluster

I wrote the first-person method at How I find influencers. The long essay is How we find creators by scrolling a real TikTok avatar. Brief tool: jumptrend.co/brief. General campaigns: jumptrend.co/campaigns.