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Niches for your brands

Doing this by hand sucks

But the only proven way to get relevant creators in your niche is to scroll in your niche. We do it for you, and we can do it at scale so you always have leverage in your negotiations.

Each page below is one niche we can actually scroll. Tell us who the ideal customer is. Scout is $1,500/month. We find creators. Outreach is $2,500. Dealmaker is $5,000. What you pay the creator stays with the client. No demo. One customer type per brand.

Niches I will actually scroll

Indie iOS and mobile utilities

  • habit apps I miss one day, the streak dies, and I delete the app before lunch
  • ADHD planner apps I buy another planner, fill Monday, and by Thursday the whole system is under a pile of mail
  • gambling-quit apps I self-excluded on desktop and then bet on my phone in the parking lot
  • climbing log apps I sent it and by the time I got to the car I could not remember the crux foot
  • language learning apps I can match the pictures. I cannot say the sentence when a person is waiting.
  • meditation apps the voice started talking about my inner child and I closed the app angrier than I opened it
  • budgeting apps I cannot spend a Saturday categorizing last month when rent is due Tuesday
  • screen time apps I set the limit, I type the passcode I chose, and then it is 1am
  • dating apps I am paying to see the same six faces I already left on read
  • sleep tracker apps the score told me I failed at sleeping, so now I am awake and mad at a ring
  • running apps I wanted to record a slow loop and instead I got a comment from someone I see at the grocery store
  • cycling computer apps I can see watts I do not need and I cannot see the next turn in the sun
  • lifting log apps the rack opened up and I was still looking for last Thursday's set
  • yoga apps I have 12 minutes after Slack and every class I saved is an hour
  • guitar practice apps I wanted to play the riff from the song and the app wanted a 20-minute lesson on my wrist
  • mobile photography apps I just wanted the photo to look like the walk felt, and the pack turned everyone orange
  • notes apps I have a second brain and I still text myself the address
  • calendar apps I designed a perfect week on Sunday and by Wednesday I was back in Google missing the dentist
  • password managers I got locked out and the backup was a screenshot in an album called 'receipts'
  • weather apps it said 10 percent and I arrived at work looking like I swam
  • document scanner apps the free scan put a logo on the form I have to email in an hour
  • family chore apps I am still the one who remembers the backpack, the chart is just fridge art
  • sober-curious apps I missed one Saturday and the app treated me like I fell off a cliff
  • poker bankroll apps I cannot tell if I am running bad because I only log the nights I cash
  • fantasy sports apps the league lives on screenshots in Discord because the app still cannot do a clean waiver

Solo SaaS

Boutique agency client verticals

TikTok Shop and DTC

  • lip gloss it looked wet in the video and it is glue on my mouth
  • protein snacks it said 20g and it still tastes like a candy bar I would not finish
  • MagSafe wallets it stayed on the fridge magnet test and it still dumped my cards at the belt
  • gold vermeil jewelry it was gold in the video and it was green on me after a week
  • claw clips it was cute in the pack and it was two pieces in my bag
  • insulated bottles it kept ice and it still ruined a sleeve
  • phone tripods the take was good and the last three seconds are ceiling
  • mushroom coffee I wanted coffee and I got dirt, and I still crashed at 2
  • gel nail stickers they were cute in the pack and they were in the shower drain on Tuesday
  • car phone mounts the GPS was on the dash and then it was in the footwell at a light
  • silk pillowcases the listing said silk and my blowout still died, and the fabric pills
  • ankle weights they were 2lb in the listing and they still left a red line, and then they slid
  • matcha kits I paid cafe prices in my kitchen because the powder would not dissolve
  • phone cases it was clear in the listing and it is yellow in my pocket, and the buttons miss
  • portable blenders it blended in the ad and it died in the break room with ice still in it

Mobile games

Long-tail feeds

  • BookTok reading trackers I wanted to DNF in peace and Goodreads made it a performance
  • StudyTok timers I watched someone else study for three hours and I still have not opened the PDF
  • NCLEX prep apps I just worked 12 hours and the Qbank wants another rent payment before I can do 10 questions
  • LSAT prep apps the prep is a second tuition and I still need to drill games at 11pm
  • homeschool planners the planner is a guilt object and Sunday is a second unpaid job
  • houseplant logs I silenced the app because it yelled, and then I overwatered because I felt guilty
  • woodworking plan apps the PDF assumes a tablesaw and my Saturday is a circular saw and a cut list I had to reverse-engineer
  • 3D printer companion apps I could have stopped it at lunch and the app wanted me to slice a new file instead of showing the camera
  • espresso logging apps yesterday's grind is in a spreadsheet in the other room and this shot is already sour
  • whiskey journal apps I bought this last year and I am guessing whether I liked the peat
  • vinyl collection apps I bought a duplicate because the app I have is a desktop website in my hand
  • film camera companion apps I am at the lab and I cannot tell them the ISO because it is in a note from three Saturdays ago
  • vanlife planners it is dusk and the last three spots in the group were ads
  • birding log apps I saw it at dawn and the log wanted a form I could not submit on one bar
  • aquarium log apps the log is wet, the group is ads, and I missed the change that crashed the tank
  • chess tactics apps I had 3 minutes and the site wanted another 10 dollars before a puzzle
  • pickleball apps the group said court 3 and court 3 was a lesson, and I am in the parking lot in shoes
  • sewing pattern apps I wanted a size chart and I printed 40 pages and killed the ink, and I still cannot refold the tissue
  • board game collection apps we wanted to play in 10 minutes and BGG wanted a desktop, and then we argued rules for 40
  • fountain pen journal apps I am at the counter and I cannot remember if I already own this blue

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